Reply To: Selling Art?

[JCFindley]

Thank you clicker….

OK, back to the OP.

 

IHF, your work is both high quality and marketable. IMO you should NOT start out with low prices as you build your name. The thing with art photography is you have to sell a LOT to get a name and many, if not most will never get there. But, as I said in the other thread, the art market is funny in its pricing. If people with money find your art, they will buy it so long as you are neither way under or way over priced. Yes, seriously, being under priced can hurt you as much or more than being overpriced. Along with that is a LOT of large wall art will go to interior design clients. These IDs or sometimes art consultants often have large budgets and will swoop in and buy a LOT of art in a single purchase. I saw one sale last week that was 29 large images and another that bought 80. Now, within both groups there were artists that made 25 bucks on a 48 inch print and others that made 350 on the same size. One of them can buy a few fufu coffees at Starbucks while the other is making a car payment. One artist sold 8 in the 80 image buy and he is not cheap.

Now, what you will have to do is work on getting people to see your art. That comes down to good keywords and descriptions for internet searching and then anything you can think of to lead people to it. (Twitter, business cards, perhaps hanging work in a local gallery or show or even a coffee shop etc..) There is a lot of good art on the net so you have to come up with a way to get seen. I tend to shoot a lot of subjects or places that are not overly done. For instance, I have a quite a few Brooklyn Bridge images but every photographer that has ever been in NYC shoots it and there are a gazillion of them online. I have sold a handful of cards with by Brooklyn Bridge images. Now, some of the lesser known NYC bridges make me MUCH more money because I don’t have nearly as many other images to compete with. That leads to a couple things. 1. it is easier to get them seen. 2. They have fewer choices. That is really how I built my name.

JC